Our Tested 5 Outreach Alternatives For Easy + Effective Cold Outreach in 2024
By
Vicky Antonenkova
August 27, 2024
•
5 min read
If you’re using Outreach.io and wondering, “Why does it feel like I need a PhD to send a cold email?”, you’re not alone.
Outreach is poIrful. No question.
But it was built for enterprises with time, budget, and a team of admins to manage it.
Not for lean, fast-moving sales teams that actually need to hit the pipeline this month.
Here’s what most people don’t tell you:
The average team pays way too much for Outreach. Spends Ieks onboarding. And still ends up duct-taping it to other tools.
This image shows the Outreach G2 user review
That’s why more sales teams are switching, because they want speed, simplicity, and something that just works out of the box.
In this article, I’ll break down the 5 best Outreach.io alternatives, including the one I personally built to fix these exact problems.
If you’re looking for a cheaper, simpler, and smarter way to do outbound in 2025, keep reading.
🧠 TL;DR – Best Outreach.io Alternatives in 2025 (Ranked)
If you don’t want to read the whole thing, here’s the short version:
1. Salesforge
My pick (and the platform I built).
One tool to handle AI SDRs, email warm-up, deliverability, prospecting, and sequencing.
Built for speed. Runs on logic. Scales without breaking.
2. Instantly.ai
Fast, affordable, and solid for email-only outbound. Great for lean teams just starting out.
Not ideal if you want multi-channel or complex workflows.
3. Lemlist
If you want to get fancy with personalized images, videos, and creative emails, this one wins.
But it’s still email-only, and not built for big volume.
4. Reply.io
Solid multi-channel platform with email, calls, and social touches.
Perfect for mid-size teams.
Some performance hiccups here and there.
5. Apollo.io
Comes with a massive B2B database, plus outreach.
Good if you want everything under one roof, but expect to pay more as you scale.
Now that you know which tools are leading the charge in the outreach space, let’s take a deeper look at what Outreach.io is all about and why people are jumping ship.
What Is Outreach.io and Why Are People Switching?
Outreach.io is a sales platform that promises big things.
It’s supposed to help you scale, close more deals, and automate your outreach. But here’s the catch:
It’s made for big teams with big budgets.
It’s expensive, complicated, and overkill for most of us.
Outreach.io doesn’t even list its pricing.
You’ve got to contact their sales team for a quote, but users report that it starts at $20,000 per year.
Yeah, that’s right - $20,000 to get access to a tool that may not even be the right fit for your team.
So why are so many people switching to something else? Let’s break it down.
What Is Outreach.io?
This image shows the Outreach.io Homepage
Outreach.io is a sales execution platform that packs a punch with automation, multi-channel outreach, and data-driven insights.
This image shows the Call-monitoring-outreach
Here’s what it’s supposed to do:
Single-Click Dialing: Dial prospects instantly. No more wasting time scrolling through contact lists.
Rep Coaching: Real-time feedback on your sales reps’ calls, helping them improve their performance.
This image shows the Rep-coaching
Conversation Intelligence: AI analyzes your calls, picking up key moments where your prospects show interest or hesitation.
This image shows the Sales-ai-assistant
Engage Automation: Automate your outreach via email, phone, and LinkedIn. Keep your communication consistent without extra effort.
Sales Forecasting (Commit): Predictive analytics that help you track and adjust your sales targets.
This image shows the Sales forecasting
CRM Integration: Sync with over 90 CRM tools to keep all your data consistent.
This image shows the Integrations
Seems like a dream for enterprise sales teams.
But if you’re a startup or small business, this is where it falls apart.
Why You’re Looking for Outreach.io Alternatives?
Let’s not beat around the bush. Outreach.io isn’t cutting it for a lot of sales teams.
Sure, it’s a poor platform, but it comes with some serious pain points that leave teams scrambling for alternatives.
Here’s why you might be looking to move on:
1. Inconsistent Email Deliverability
If you’re relying on Outreach.io to send timely emails, you’re probably pulling your hair out.
If your emails aren’t getting to your prospects, your outreach is as good as dead.
2. Ineffective Integrations
Here’s another reason teams are switching: integration nightmares.
Whether it’s syncing with Salesforce or another CRM, Outreach.io’s integrations often fail, causing disruption in workflows.
The result? Teams are left with mismatched data and manual workarounds, killing their productivity.
3. Complex and Costly Contracts
Outreach.io hides its pricing behind a wall. No clear numbers. $20,000 per year is what some users have reported, but you won’t know until you’ve had a conversation.
This image shows the Outreach review about bad billing practices
On top of that, locked-in contracts and hidden clauses make it feel like you’re stuck once you sign.
Users have had trouble canceling and have been overcharged, making the whole process feel like a money grab.
This one is a dealbreaker for many. Outreach.io’s customer support is practically non-existent.
Slow responses, unhelpful answers, and indifference when you need help fast. When your outreach is at risk, you need support that has your back.
This image shows the Outreach G2 user review
Instead, with Outreach, it often feels like you’re left hanging.
5. Unintuitive Sequence Management
Here’s the last pain point: sequence management.
Outreach.io’s system for managing campaigns is overly complex and time-consuming.
Customizing your email sequences should be simple, but it takes too many steps, leading to frustration and lost time.
How I Evaluated the Best Outreach.io Alternatives?
I know that Outreach.io isn’t the right fit for everyone, which is why I evaluated the top alternatives based on real-world needs and key factors that matter most to sales teams.
1. Email Deliverability
A top priority for any sales tool is email deliverability.
The best alternatives to Outreach.io offer fast, effective customer service, so you’re not left hanging when you run into problems.
Good support keeps your outreach running smoothly, making it easier to solve issues quickly and keep things moving.
By focusing on deliverability, personalization, pricing, ease of use, and support.
I found a handful of alternatives that are better suited to the needs of small to mid-sized sales teams, and ultimately, the ones that could replace Outreach.io without the headache.
Now that you know the major pain points with Outreach.io, let’s dive into the 5 best alternatives that actually deliver on their promises, without the price tag and complexity.
Outreach Review Based on 5 Key Factors
If you're a sales rep or a B2B founder considering Outreach for your cold email outreach, it’s important to take a closer look before committing.
Here’s how Outreach stacks up based on five critical factors that are essential for evaluating a cold email outreach tool.
Factor
Rating
Explanation
Email Deliverability
⭐☆☆☆☆
Outreach struggles with email deliverability, with many users reporting that their emails often end up in spam folders, affecting engagement with prospects.
Ease of Use
⭐⭐⭐⭐☆
Outreach provides a decent user experience with a range of features, though the interface can be a bit clunky at times. Once familiar with the platform, most users find it manageable and functional.
Pricing and Value
⭐⭐☆☆☆
Outreach is expensive, with hidden fees like mandatory annual contracts and high implementation costs, leading many to feel they’re not getting good value.
Personalization Options
⭐⭐☆☆☆
The platform's personalization features are limited and not as user-friendly, making it hard to deliver highly personalized content to prospects.
Customer Support
⭐☆☆☆☆
Many users have reported slow or unhelpful responses from support, especially during onboarding or technical issues.
Outreach’s customer support is a major pain point, with slow response times and unhelpful staff, leaving users to deal with issues largely on their own.
While Outreach offers some useful features, its drawbacks in email deliverability, customer support, and pricing make it a challenging choice for many users.
For those considering Outreach, it's important to weigh these factors and explore alternatives that might better meet your needs.
#1. Salesforge.ai: Best Outreach Alternatives for Better Deliverability and Personalization
This image shows the Salesforge homepage
If you're tired of manual cold emailing and looking for a more efficient solution, Salesforge.ai might be just what you need.
It’s designed to enhance your email outreach and automation, making it easier to connect with potential customers and improve your sales pipeline.
What is Salesforge?
Salesforge.ai is crafted to elevate your cold email outreach with advanced AI-driven features.
It simplifies the process of reaching out to potential leads, ensuring your emails reach the inbox and avoid the spam folder.
Salesforge.ai Features
Salesforge.ai is packed with features designed to enhance your cold emailing efforts:
AI-Driven Email Creation: Leverage AI to craft highly personalized emails that resonate with your recipients.
Seamless Integrations: Effortlessly integrate with tools like Zapier to streamline your workflow and ensure data synchronization across platforms.
This image shows the Salesforge.ai review on G2
Domain Management Tools: Easily manage your domains within the platform, enhancing deliverability by maintaining a high sender reputation to keep your emails out of spam.
This image shows the Mailforge homepage
Detailed Analytics: Track key metrics like open rates and click-through rates to make data-driven decisions and refine your email strategies.
Salesforge.ai Pricing
This image shows the Salesforge pricing
Salesforge.ai offers two main pricing plans to suit different business needs:
Pro Plan: $48 per month (monthly) or $40 per month (annually). This plan includes:
1,000 active contacts
5,000 emails per month
Unlimited mailboxes
Basic live chat support
Growth Plan: $96 per month (monthly) or $80 per month (annually). This plan includes:
10,000 active contacts
50,000 emails per month
Unlimited mailboxes and users
Advanced AI models
Primebox™ for unlimited email warm-up
Priority support
With its AI-driven capabilities, seamless integrations, and flexible pricing plans, Salesforge.ai simplifies and enhances your email campaigns, ensuring that you connect effectively with potential customers and maximize your sales potential.
Salesforge.ai vs Outreach: Which One is Better?
Here's a detailed comparison based on key evaluation metrics:
Factor
Outreach
Salesforge.ai
Better Option
Email Deliverability
⭐☆☆☆☆
⭐⭐⭐⭐⭐
Salesforge.ai
Ease of Use
⭐⭐⭐⭐☆
⭐⭐⭐⭐☆
Both
Pricing and Value
⭐☆☆☆☆
⭐⭐⭐⭐☆
Salesforge.ai
Personalization Options
⭐⭐☆☆☆
⭐⭐⭐⭐⭐
Salesforge.ai
Customer Support
⭐☆☆☆☆
⭐⭐⭐⭐☆
Salesforge.ai
Summary of Evaluation
Email Deliverability: Salesforge.ai outperforms Outreach with its advanced AI, ensuring high deliverability rates, while Outreach struggles with emails frequently landing in spam.
Ease of Use: Both platforms are relatively user-friendly, but Salesforge.ai’s smoother and more intuitive interface makes it easier to navigate and manage tasks effectively.
Pricing and Value: Salesforge.ai offers better value with competitive pricing and robust features, while Outreach’s higher costs and hidden fees make it less appealing.
This image shows the Salesforge.ai review on G2
Personalization Capabilities: Salesforge.ai excels in personalization, leveraging AI to create highly engaging and tailored emails, whereas Outreach's options are limited and less user-friendly.
This image shows the Standard AI Personalization in Salesforge.ai
Customer Support: Salesforge.ai provides more responsive and reliable customer support, addressing issues promptly, whereas Outreach’s support is often slow and unhelpful.
Salesforge.ai stands out as the superior choice compared to Outreach, especially in areas like email deliverability, personalization, and customer support.
Its advanced AI features, ease of use, and cost-effectiveness make it an ideal solution for businesses aiming to enhance their cold email outreach.
Whether you're a small business or a large enterprise, Salesforge.ai offers the right mix of features and affordability to help you achieve your sales goals more effectively.
#2. Instantly.ai: Best Outreach Alternative for Better Email Deliverability
This image shows the Instantly homepage
In this section, we’ll explore why Instantly.ai stands out as a superior alternative to Outreach, particularly in the area of email deliverability.
What is Instantly.ai?
Instantly.ai is a powerful platform designed to automate and streamline your cold email outreach.
It offers advanced features that help ensure your emails reach the right audience and generate the responses you want.
Whether you're facing challenges with lead generation or managing multiple email accounts, Instantly.ai provides the tools you need to succeed.
Features of Instantly.ai
Instantly.ai is packed with features that make it an excellent choice for improving your cold email outreach:
Unlimited Email Warmup: This feature gradually increases the number of emails sent from each account to build a positive reputation with email providers, helping your messages land in inboxes rather than spam folders.
Finding Potential Customers (Paid Feature): Instantly.ai offers access to a vast B2B contact database with over 160 million entries. You can filter leads based on criteria like job title, location, and LinkedIn profile keywords to target the right audience effectively.
This image shows the Instantly.ai B2B Contact Database
Personalized Email Sequences: Craft targeted email sequences that include personal details like the recipient's name and company. This level of personalization significantly increases response rates.
This image shows the Personalized email preview Instantly
Managing Replies from Multiple Accounts (Paid Feature): The Unibox feature acts as a central hub for managing replies from all your email accounts, saving you time and keeping your outreach efforts organized.
Tracking and Analyzing Campaign Performance: Instantly.ai provides detailed analytics on your campaigns, including open rates, click-through rates, and replies. This data helps you refine your strategies and achieve better results.
Instantly.ai Pricing
This image shows the Instantly.ai Pricing
Instantly.ai offers three main pricing plans to cater to different needs:
Growth Plan ($37/month or $30/month annually): Suitable for individuals or small teams. Includes 1,000 active leads, 5,000 emails per month, and live chat support.
Hypergrowth Plan ($97/month or $77.6/month annually): Ideal for larger businesses. Includes 25,000 active leads, 125,000 emails per month, and premium support.
Lightspeed Plan ($358/month or $286.3/month annually): Best for large enterprises. Includes everything in the Hypergrowth plan, including an increased email limit and the ability to upload 100,000 contacts.
Instantly.ai vs. Outreach: Which One is Better?
Here's a detailed comparison based on key evaluation metrics:
Factor
Outreach
Instantly.ai
Better Option
Email Deliverability
⭐☆☆☆☆
⭐⭐⭐⭐☆
Instantly.ai
Ease of Use
⭐⭐⭐⭐☆
⭐⭐⭐⭐☆
Both
Pricing and Value
⭐⭐☆☆☆
⭐⭐⭐⭐☆
Instantly.ai
Personalization Options
⭐⭐☆☆☆
⭐⭐⭐☆☆
Instantly.ai
Customer Support
⭐☆☆☆☆
⭐⭐⭐☆☆
Instantly.ai
Summary of Evaluation
Email Deliverability: Instantly.ai performs well in email deliverability, with users generally satisfied with how their emails reach inboxes. Outreach, on the other hand, struggles with frequent spam issues, making Instantly.ai the better option in this category.
Ease of Use: Both Instantly.ai and Outreach offer a relatively user-friendly experience, but Instantly.ai’s intuitive interface and straightforward navigation give it a slight edge in making tasks easier to manage.
This image shows the Instantly.ai review on G2
Pricing and Value: Instantly.ai stands out with its competitive pricing and features, offering better value for money compared to Outreach, which has higher costs and additional hidden fees that make it less appealing.
Personalization Capabilities: Instantly.ai provides advanced features that allow for more tailored and engaging email campaigns.
Outreach’s personalization options are more limited, making Instantly.ai the stronger choice for businesses focused on personalization.
This image shows the Instantly.ai review on G2
Customer Support: Instantly.ai is highly regarded for its responsive and helpful customer support, addressing user concerns promptly.
Outreach, however, falls short in this area, with many users reporting slow and unhelpful support experiences.
Instantly.ai emerges as the superior choice, particularly in email deliverability, pricing, personalization, and customer support.
Its user-friendly interface and strong value proposition make it a great option for businesses looking to optimize their cold email outreach.
#3. Reply.io: Best Outreach Alternative For Multichannel Outreach
This image shows the Reply.io homepage
As a strong alternative to Outreach, Reply.io shines with its multichannel outreach capabilities. Let’s explore what makes Reply.io stand out.
What is Reply.io?
Reply.io enables you to connect with prospects across various channels, ensuring higher engagement and better results.
This versatility makes it a go-to tool for sales and marketing professionals looking to enhance their outreach effectiveness.
Features of Reply.io
Reply.io offers a range of features that make it ideal for multichannel outreach:
Multichannel Sequences: Engage prospects through email, LinkedIn, SMS, WhatsApp, and calls, ensuring you reach your audience wherever they are active.
This image shows the Reply.io Sequence settings
AI-Driven Sales Engagement: Leverage AI to boost sales performance, automate sequences, and convert website traffic into leads.
B2B Data Access: Tap into a vast database of over 140 million verified prospects to find the right contacts for your outreach.
Unified Inbox: Manage all your conversations from multiple channels in one place, making it easier to stay organized and respond promptly.
This image shows the Reply.io Sequence settings
Email Deliverability Tools: Improve your email deliverability with tools like email health checks, deliverability service packages, and Google Postmaster integration.
This image shows the Reply.io meeting scheduler settings
Meeting Scheduler: Schedule meetings directly through the platform, integrating with your calendar to keep your sales pipeline organized.
Reply.io Pricing
This image shows the Reply.io Pricing
Reply.io offers several pricing plans tailored to different business needs:
Email Volume Plan (Starts at $49/month): Ideal for scaling outreach with unlimited mailboxes, unlimited email warmups, and unlimited contact storage, supporting 1,000 active contacts per month.
Multichannel Plan (Starts at $89/user/month): Perfect for all-in-one prospecting, including multi-channel automation, 10 mailboxes per user, and 10K data search credits per month.
Agency Plan (Starts at $166/month): Designed for agencies managing outreach on behalf of clients, featuring unlimited clients, unlimited mailboxes, and an agency dashboard.
AI SDR Plan (Starts at $259/month): This plan includes AI-driven sales assistants for all-in-one prospecting, enhancing your outreach efficiency.
Reply.io vs Outreach: Which One is Better?
Here's a detailed comparison based on key evaluation metrics:
Factor
Outreach
Reply.io
Better Option
Email Deliverability
⭐☆☆☆☆
⭐⭐⭐⭐☆
Reply.io (Superior deliverability tools)
Ease of Use
⭐⭐⭐⭐☆
⭐⭐⭐⭐☆
Both
Pricing and Value
⭐⭐☆☆☆
⭐⭐⭐⭐☆
Reply.io (Better features for the price)
Personalization Options
⭐⭐☆☆☆
⭐⭐⭐⭐☆
Reply.io (Advanced AI personalization)
Customer Support
⭐☆☆☆☆
⭐⭐⭐☆☆
Reply.io (More responsive and helpful)
Summary of Evaluation
With superior multichannel outreach capabilities, advanced AI-powered sales assistants, and comprehensive deliverability tools, Reply.io stands out as an excellent choice for cold email outreach
Enhanced Deliverability: Reply.io provides tools to ensure your emails land in the inbox, not the spam folder.
User-Friendly Interface: The platform is designed to be intuitive, making it easier to manage your outreach efforts without the frustration of a clunky UI.
This image shows the Reply.io review on G2
Personalization: AI-driven features enable you to craft highly personalized and effective outreach sequences that resonate with your prospects.
Comprehensive Features: Reply.io offers a wide range of tools, including multichannel outreach, a centralized inbox, and detailed analytics to enhance your outreach efforts.
Pricing and Value: More features are available at competitive pricing, providing better value for your investment.
Customer Support: Reply.io delivers responsive and professional customer support, ensuring you get the help you need when you need it.
Switching to Reply.io can significantly improve your multi-channel outreach, helping you connect more effectively with prospects and achieve better sales results.
#4. Lemlist: Best Outreach.ai Alternative for Better Personalization
In this section, we’ll explore how Lemlist stands out as a better alternative to Outreach, particularly in terms of personalization and deliverability.
This image shows the Lemlist homepage
What is Lemlist?
Lemlist is a powerful outbound marketing platform designed to optimize your cold email campaigns.
It focuses on building lead lists with verified contacts, automating email drip campaigns, and personalizing emails to boost engagement.
Additionally, Lemlist excels in multi-channel outreach, making it a versatile tool for any comprehensive marketing strategy.
Features of Lemlist
Lemlist offers a range of features that make it an excellent choice for personalized cold email outreach:
Email Domain Warm-Up: Lemlist’s proprietary tool, Lemwarm, gradually increases your email volume to ensure high deliverability and prevent your emails from landing in spam folders. This tool enhances your email’s credibility by sending personalized messages to a network of over 10,000 users.
This image shows the Schedule Campaign
Scheduling and Team Limits: To reduce the risk of spamming, Lemlist allows you to schedule emails and set daily team limits. This feature mimics human-like delays between emails, which helps avoid your domain being flagged by email providers.
This image shows the Lemlist B2B Lead Database
AI-Powered Email Database: Lemlist provides access to a B2B database of over 450 million contacts, saving you the time and effort of verifying data. You can refine your prospect list using filters such as company size, industry, and location.
Multi-Channel Outreach: Lemlist enables you to connect with prospects through multiple channels, including LinkedIn, email, and cold calling, ensuring that you engage your audience on their preferred platforms.
This image shows the Lemlist Templates
Pre-Made Templates and Custom Data Snippets: Lemlist allows you to create multiple versions of an email using placeholders for personalization. These placeholders are randomized for each outgoing email, ensuring no two leads receive the same message, thereby increasing engagement rates.
Lemlist Pricing
This image shows the Lemlist pricing
Lemlist offers several pricing plans to cater to different business needs:
Email Starter ($39/month per user or $32/month annually): Ideal for small to medium-sized businesses, this plan includes unlimited email campaigns, access to the lead database, Lemlist’s AI campaign generator, and analytics.
Email Pro ($69/month per user or $55/month annually): Designed for organizations proficient in cold email outreach, this plan adds campaign A/B testing, image personalization, liquid syntax personalization, and data enrichment.
Multi-Channel Expert ($99/month per user or $79/month annually): Best for businesses looking to expand into multi-channel outreach. This plan includes everything in the email plans plus LinkedIn prospecting, voice notes, custom landing pages, and more.
Outreach Scale ($159/month per user or $129/month annually): Suitable for larger teams with extensive outreach needs, this plan includes everything in the Multi-Channel Expert plan plus 1,000 email verification credits and a dedicated account manager for teams with 4+ seats.
Custom Plan: Tailored for organizations with 10+ seats, this plan requires contacting the sales team for specific pricing details.
Lemlist vs Outreach: Which One is Better?
Here’s a detailed comparison based on key evaluation metrics:
Factor
Outreach Rating
Lemlist Rating
Better Option
Email Deliverability
⭐☆☆☆☆
⭐⭐⭐⭐⭐
Lemlist (Better deliverability with Lemwarm)
Ease of Use
⭐⭐⭐☆☆
⭐⭐⭐⭐⭐
Lemlist (More intuitive and user-friendly)
Cost-Effectiveness
⭐⭐☆☆☆
⭐⭐⭐☆☆
Lemlist (Offers better value for the price)
Personalization Options
⭐⭐☆☆☆
⭐⭐⭐⭐⭐
Lemlist (Advanced personalization features)
Customer Support
⭐☆☆☆☆
⭐⭐⭐⭐☆
Lemlist (More responsive and helpful support)
Summary of Evaluation
With its superior email deliverability, advanced personalization options, and responsive customer support, Lemlist emerges as a strong contender for cold email outreach.
Enhanced Deliverability: Lemlist’s Lemwarm tool ensures your emails reach the inbox, avoiding spam folders and improving your overall outreach success.
User-Friendly Interface: Lemlist offers an intuitive and easy-to-navigate platform, making it simple to manage your campaigns without the hassle of a complex UI.
Personalization: Lemlist excels in crafting highly personalized emails using advanced features, helping you connect with prospects on a more personal level.
This image shows the Review about cold emails
Comprehensive Features: The platform includes powerful tools for multi-channel outreach, detailed analytics, and seamless integrations, enhancing your email marketing efforts.
Pricing and Value: Lemlist offers competitive pricing with robust features, providing better value for your investment compared to alternatives.
Customer Support: Lemlist provides responsive and helpful customer support, ensuring you get the assistance you need to optimize your outreach.
Switching to Lemlist can significantly boost your email deliverability and personalization, helping you engage more effectively with prospects and drive better results in your sales efforts.
#5. Apollo.io: Best Outreach Alternative for All-in-one Cold Outreach Needs
This image shows the Apollo.io homepage
Let's dive into how Apollo.io serves as a more comprehensive alternative to Outreach, especially for those seeking a complete solution for cold email outreach.
What is Apollo.io?
This image shows the Apollo.io dashboard
Apollo.io is a powerful sales platform designed to optimize your sales and marketing efforts.
It brings together various tools to help you efficiently find, contact, and manage potential leads.
Popular among sales development representatives (SDRs), agencies, and businesses aiming to scale their outreach.
Apollo.io offers a vast contact database, advanced search filters, and automated workflows to simplify lead generation and management.
Key Features of Apollo.io
Apollo.io provides several standout features that make it a valuable asset for sales teams:
Comprehensive Contact Database: Gain access to over 275 million B2B contacts and 60 million companies. Utilize filters like job title, location, and industry to identify the best prospects for your outreach.
This image shows the Apollo.io Advanced Search Filters
Advanced Search Filters: Refine your search with detailed filters, including company size, years of experience, and technologies used, ensuring you connect with the most relevant leads.
This image shows the Personalized outreach sequence in Apollo.io
Personalized Outreach Sequences: Create tailored email sequences that align with different stages of the buyer’s journey. Use dynamic variables to personalize each email, making your outreach more engaging and effective.
This image shows the Built-in Dialer in Apollo.io
Email and Call Integration: Manage all your outreach activities in one place by integrating email and call functionalities directly into Apollo.io. Track opens, clicks, and makes calls without leaving the platform.
CRM Integration: Sync Apollo.io with CRM systems like Salesforce and HubSpot to keep your contact records up-to-date, eliminate manual data entry, and streamline your workflow.
Real-time Data Enrichment: Enhance your contact lists with additional details like LinkedIn profiles and company information, allowing for more targeted and informed outreach.
Multi-channel Engagement: Reach prospects through various channels, including email, phone, and social media, increasing your chances of getting a positive response.
This image shows the Overall status of each campaign
Analytics and Reporting: Monitor key metrics such as open rates, click-through rates, and conversion rates. Use these insights to make data-driven decisions and fine-tune your sales strategy.
Apollo.io Pricing
This image shows the Apollo.io Pricing
Apollo.io offers a variety of pricing plans to accommodate different business needs:
Free Plan:
Unlimited email credits (10,000/month)
60 mobile credits per year
120 export credits per year
Two active sequences
Basic filters
5,000 words for AI-assisted email writing
Ideal for individuals or small teams just starting.
Basic Plan ($49 per user per month, billed annually):
Unlimited email credits (120,000/year)
900 mobile credits per year
12,000 export credits per year
Advanced filters
No sequence limit
Integrations with all email providers
Suitable for medium-sized businesses needing more advanced tools.
Professional Plan ($79 per user per month, billed annually):
1,200 mobile credits per year
24,000 export credits per year
Uncapped sending limits with SendGrid
Advanced reports and dashboards
AI-assisted email writing with a 300,000-word limit
4,000 minutes of call recordings
Designed for larger teams requiring extensive capabilities.
Organization Plan ($119 per user per month, minimum three users, billed annually):
2,400 mobile credits per year
48,000 export credits per year
Customizable reports
Advanced security configurations
AI-assisted email writing with a 1 million-word limit
Best for large enterprises needing maximum features and customization.
Apollo.io vs Outreach: Which One is Better?
Here's how Apollo.io compares based on key evaluation metrics:
Factor
Outreach
Apollo.io
Better Option
Email Deliverability
⭐☆☆☆☆
⭐⭐⭐☆☆
Apollo.io (Better data enrichment)
Ease of Use
⭐⭐⭐☆☆
⭐⭐⭐⭐⭐
Apollo.io
Pricing and Value
⭐☆☆☆☆
⭐⭐⭐⭐☆
Apollo.io (More features for the price)
Personalization Options
⭐⭐☆☆☆
⭐⭐⭐☆☆
Apollo.io (Advanced personalization)
Customer Support
⭐☆☆☆☆
⭐⭐⭐☆☆
Apollo.io (Reliable support and resources)
Summary of Evaluation
Email Deliverability: Apollo.io outshines Outreach with its enhanced data enrichment, ensuring your emails are more likely to reach the inbox.
This image shows the Review about apollo.io filters
Ease of Use: Apollo.io provides a more intuitive and user-friendly experience compared to Outreach, making it easier to manage your outreach efforts.
Cost-Effectiveness: Apollo.io offers more features for the price, delivering better value compared to the more expensive and less feature-rich Outreach.
Personalization Capabilities: Apollo.io surpasses Outreach with advanced personalization options, allowing for more tailored and effective outreach.
Customer Support: Apollo.io offers reliable and responsive customer support, a clear advantage over Outreach’s often criticized support services.
Each platform has its strengths, but Apollo.io consistently proves to be the better choice across these key factors.
If you’ve made it this far, one thing’s clear: you’re not the problem; your tool is.
Outreach.io isn’t a bad platform.
It just wasn’t built for fast-moving founders, lean sales teams, or anyone who doesn’t have a full-time RevOps person running the show.
You want to send emails. You want them to land in the inbox. You want replies.
And you want it done in less time, with fewer tech headaches, and without spending $20k just to figure it out.
I get it. I was there.
That’s exactly why I built Salesforge because I was tired of duct-taping five tools together, tired of waiting on support tickets, and tired of watching my emails land in spam for no reason.
So if you’re still debating which Outreach.io alternative is best for you, here’s what I’d tell you as a founder, not a marketer:
Pick Salesforge.ai if you want one tool that handles email deliverability, personalization, AI SDRs, inbox warm-up, and sequencing, without breaking your wallet or your workflow.
Go with Instantly.ai if you just need fast, email-only outreach and want something lightweight.
Choose Lemlist if you love creative campaigns and visual personalization.
Use Reply.io if you need multi-channel outreach and want to hit prospects from every angle.
Try Apollo.io if you want prospecting and outreach rolled into one platform, and don’t mind the heavier lift.
But if you're looking for speed, simplicity, and sales results without the stress?
Try Salesforge. It’s what I use. It’s what I built for people like us. And once you start using it, you’ll wonder why you ever tolerated the chaos of Outreach in the first place.
Compare Apollo, ZoomInfo, and Seamless.AI to find the best sales tool for your budget, team size, and goals—based on data quality, pricing, and real user insights.